Comments on: Corporate Twitter usage for marketing

By: jeremy_har40121

jeremy_har40121 — Tue, 03 Feb 2009 20:00:07 +0000

My personal feeling on this is that this is a trend we're going to continue to see grow. I'd argue that Zappos, Jet Blue and Southwest are on the forefront of customer service trends, and other companies are going to be sure to follow.

Just my $.02. You're right, a crappy product isn't offset by stellar customer service, but it certainly helps …

By: bobroth

bobroth — Tue, 03 Feb 2009 20:00:05 +0000

In my current twitter-tirade against DirecTV, @comcastcares took advantage of my frustration and sent me a tweet about how I should drop them an email immediately. Good timing.

I’ve blogged all about my DirecTV debacle and how Comcast responded in my blog:
http://tinyurl.com/647kyk

By: tmarkiewicz

tmarkiewicz — Tue, 03 Feb 2009 20:00:04 +0000

I basically agree and think it's a good sign they're using Twitter for
proactive customer support. But what about all the other areas of
customer support? Are they trying as hard there?

I guess I'm just a bit cynical when so many are gushing over Comcast's
use of Twitter, when most other aspects of their business are so bad.

By: Corporate Twitter | Medien kompakt

Corporate Twitter | Medien kompakt — Mon, 28 Jul 2008 20:03:23 +0000

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