Apple Watch as Battery Enhancer

A possible hidden feature of the Apple Watch: Depending on how well Apple manages the Bluetooth link with the iPhone, the Apple Watch could then effectively function as a wearable spare battery pack for iPhone users if it ends up re-routing enough usage away from the primary mobile device to an auxiliary wearable. If that’s the case, Apple’s 2015 party trick could be more slender iPhones with battery life that appears improved thanks to a portion of mobile usage being

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Defending iOS with cheap iPhones

Benedict Evans delivers a compelling argument on why a cheaper iPhone is essential for Apple: A new, cheaper, high-volume iPhone would have the potential to mitigate or even reverse this trend. Clearly, like current low-end Android, it would sell to a demographic with a lower average engagement and purchase rate and so the average iOS rates would drop. However, it would mean that iOS’s reach would expand significantly at the expense of Android. How would a $200 or $300 iPhone

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Interesting Quotes on the Apple iPad

Those who are worried that the iPad will cut into sales of the iPod Touch or the MacBook are the same people who worried that McDonald’s (MCD) chicken nuggets would cut into hamburger sales. Successful expansion into new categories is always a good thing. Apple did it. They created a new category within the mobile Internet tsunami. (via Four Ways Apple Beat iPad Expectations — Seeking Alpha) and Apple’s not actually selling a computer. Or a flash drive or multitouch.

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Upgrading to Snow Leopard

I upgraded my MacBook Pro (February 2007 model) to Snow Leopard last week and I’m just starting to finish finding all the small issues as well as improvements. Here’a a brief overview of what I’ve found so far for anyone considering the upgrade. Improvements The upgrade freed up over 10 GB of space of my hard drive. Snow Leopard offers much better swap file management (effectively giving me more RAM on average as it frees up the swap quicker). Leopard

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Steve Jobs on Marketing the iPod Touch

It makes me feel better about my own marketing efforts to read that Steve Jobs and Apple had trouble with the initial marketing of the iPod Touch: “Originally, we weren’t exactly sure how to market the Touch. Was it an iPhone without the phone? Was it a pocket computer? What happened was, what customers told us was, they started to see it as a game machine,” he said. “We started to market it that way, and it just took off.

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Gruber on Microsoft's Long, Slow Decline

There are quite a few arguments (in each direction) in the Mac vs PC debate, but I think this quote from John Gruber sums it up perfectly: People who love computers overwhelmingly prefer to use a Mac today. Microsoft’s core problem is that they have lost the hearts of computer enthusiasts. Regular people don’t think about their choice of computer platform in detail and with passion like nerds do because, duh, they are not nerds. But nerds are leading indicators.

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How to Resolve a MobileMe Sync Issue

I’ve had my iPhone for about 5 months now, but only recently I decided to subscribe to MobileMe and try over the air syncing of my contacts and calendar data. Unfortunately, after following Apple’s instructions, I could not get it to work. My Mac would sync with MobileMe and vice versa, but MobileMe would not push to my iPhone and no could new data was sent from my iPhone back to MobileMe. Since I rarely connect my iPhone to my

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iPhone Impressions After Three Months

I’ve now had my iPhone for about three months and have been extremely satisfied with the purchase. Over the years I’ve owned many major brands of smartphones including the BlackBerry, T-Mobile Dash (Windows Mobile OS), and the SideKick. The iPhone handily exceeds any device I’ve ever owned and its all because of the applications and how they work together. The iPhone ships with many useful apps as well as those that can be downloaded from the iPhone App Store. These

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Great deal on Mac software

I wrote a Twitter about this earlier today, but I wanted to share this great deal if you use a Mac. MacUpdate Promo currently has a deal where for $49.99 you receive a bundle of software at 91% off the retail value. As certain sales milestones are reached, additional apps are added to the bundle. This morning, XMIND Pro was unlocked after 1000 of the bundles were sold. The deal expires in 4 days, but it looks like the milestone

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